This project features an illustrated identity for SiriusXM, promoting the only all-Beatles digital radio channel endorsed by the band.
As high school students, we spent our time doodling band logos all over our notebooks. That's why we were thrilled to have the opportunity to work on a project for the greatest band of all time. SiriusXM has created the only all-Beatles digital radio channel endorsed by the band, and we partnered with them to produce a subtly beautiful animated spot.
Animated billboards in Timese Square, NYC.
A single black line twists and shouts across a simple white background, morphing into graphic interpretations of some of the Fab Four's greatest hits. You can never listen to enough Beatles, and now you have the chance to listen to them 24/7. That's exactly what we did during the making of this spot.