The redesigned Honda Accord demands a visual language and technique as bold as the car itself.
With that alone as the core tenet by which to differentiate the sleek sedan from its competition, we developed a world that combines sophisticated line art illustrations with a photorealistic render style. The authenticity of the line quality and animation further underscores the feeling of fun and surprise of driving the car.
A few scenes from the hero film were leveraged for social posts.
Animation In Accord...
Powered by the momentum of the 2021 Honda Accord LX and Hybrid vehicles, the stylized and animated environment unfurls all around us without once stealing focus from the two stars of the film. The Honda Accord truly stands out, just by being itself.
CG SupervisorRuss Wootton
Lead CompositorMark French
DesignersYoon LeeAndres RiveraYifan WuGretel CummingsYi Jen Liu