Media Arts Lab approached BNS to help with the launch of the iPod Shuffle. They were looking for a cool visual device, and we had some tricks up our sleeves. In particular, we created a film for a design conference that caught the eye of some creatives at Apple. Long story short, they tasked us with creating a movie in the same world for the launch of Apple's newest product.
So, we have here a film where we shuffle through people shuffling through places to clip their iPod Shuffle. And while we would like to show you the original inspiration, it's kind of NSFW and that was a different time.